Plans priced by how much you make

Pick a monthly volume. Every plan includes art direction, a commercial license and set revision rounds. Month to month, no setup fee.

Prices in USD, billed monthly. Taxes may apply.

Capsule

For brands testing AI content alongside their existing shoots.

$1,200per month

Creatives: 4 creatives a month
Per creative: $300 per creative
Turnaround: 7 business days
Revisions: 2 revision rounds per creative

Visual DNA board in your first month
Campaign films, lookbooks, product visuals or social content
Commercial usage license, organic and paid
Private review link with timestamped notes
Email support within 1 business day

Start with Capsule

Most brands start here

Collection

For brands posting and advertising every week who want one steady look.

$2,600per month

Creatives: 10 creatives a month
Per creative: $260 per creative
Turnaround: 5 business days
Revisions: 3 revision rounds per creative

Everything in Capsule
UGC-style and AI spokesperson ads included
Monthly planning call with your art director
Recurring synthetic cast kept consistent across the month
Unused creatives roll over for 1 month

Start with Collection

Atelier

For brands running seasonal campaigns and paid social at the same time.

$4,800per month

Creatives: 20 creatives a month
Per creative: $240 per creative
Turnaround: 3 business days
Revisions: 4 revision rounds per creative

Everything in Collection
A dedicated art director who knows your brand
Priority queue for launches and drops
Campaign films up to 60 seconds count as one creative
Shared chat channel with the studio

Start with Atelier

Custom

For agencies, multi-brand groups and launches that need more than 20 creatives a month.

Scoped on a call

Several brands or product lines under one plan
White-label delivery for agencies
Custom usage terms and invoicing
Launch calendars planned a quarter ahead

Plan a custom scope

What counts as one creative. One creative is one finished piece: a film up to 30 seconds, or a set of up to 6 stills from the same look. A film between 31 and 60 seconds counts as two.

See your brand in our hands before you pay

Send a short brief and we'll make one creative for your brand, free. If it doesn't look like you, you've lost nothing but ten minutes.

Get my free sample

One free creative per brand: a film up to 10 seconds or a set of 3 stills
Delivered in one aspect ratio within 5 business days of an approved brief
No payment details and no commitment
You can post it on your own organic channels. Paid ad use needs a plan
We take 8 sample briefs a month, reviewed in the order they arrive

A subscription, a shoot or a freelancer

Each one is the right call for someone. Here's how they compare for brands that need campaign content every month.

A subscription, a shoot or a freelancer
	Vyra Labs plan	Traditional shoot	Freelancer
Cost	From $1,200 a month for 4 creatives, fixed in advance	Crew, talent, location, styling and post, quoted per shoot	Day or project rates, usually lower, varies by person
Speed	3 to 7 business days per creative, depending on plan	Weeks of planning, one shoot day, then editing	Depends on their other clients
Formats	Up to 4 aspect ratios per creative, framed for each	Every ratio if planned on set, otherwise cropped later	Usually what you ask for, extra ratios cost extra
Consistency	One visual DNA board governs every creative, month after month	Strong within a shoot, can drift between seasons and crews	Depends on who you hire each time
Scheduling	No set days, weather or travel. Work starts when your brief lands	Bound to locations, talent availability and weather	Bound to one person's calendar
Best when	You need a steady flow of premium content across channels	You need real people, real places or exact physical product detail	You need a one-off edit or a single specialist skill

Questions about plans

If yours isn't here, ask it on a call.

What counts as one creative?

One creative is one finished piece: a film up to 30 seconds, or a set of up to 6 stills from the same look. A film between 31 and 60 seconds counts as two. Each creative is delivered in the aspect ratios your plan covers, so a 9:16 and a 4:5 version of the same film still count as one.

Can I change plans from month to month?

Yes, you can move up or down one plan at a time before your next billing date. Upgrades apply straight away and we add the extra creatives to the current month. Downgrades start on your next cycle, so nothing you've already paid for disappears.

Is there a setup fee or a minimum term?

No, there's no setup fee and no minimum term. Your first month includes the visual DNA board at no extra cost, and every plan runs month to month. Cancel before your next billing date and you won't be charged again. You keep everything already delivered.

How do I pay?

You pay monthly in advance by card or bank transfer after a short onboarding call. We send an invoice in USD at the start of each cycle, and production for that month begins once it's paid. Agencies on a Custom plan can ask for consolidated invoicing across brands.

What if I need a longer film?

Longer films use more of your monthly volume rather than a separate fee. A film between 31 and 60 seconds counts as two creatives on Capsule and Collection, and as one on Atelier. Anything over 60 seconds, like a brand film for a launch event, is scoped on a Custom plan.

Meet the studio on a call

Twenty minutes, your brand on the screen, and an honest read on whether we're the right fit.

Book a 20-minute call Get my free sample